Death of the URL?
18th Nov 2009 A passion and truth by Rebecca
Photo by dan taylor
The role of URLs in advertising has come a long way. First, the use of AOL keywords disappeared, then we dropped the http://’s, then the www’s, now some brands are dropping URLs altogether. How far should we go in deleting the URL in favour of directing the viewer to follow-up online via their favourite search engine?
Great PR is great for SEO
19th Sep 2009 A passion and truth by Jeremy
Photo by wonker
Keeping an eye on websites within your industry is simply a must and should be a regular activity for SEO companies that are tasked with improving search engine presence. More often then not any SEO worth his salt will tell you to create a website with good, quality content and build relevant links from authoritative sites and directories.
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